At this rate, you’ll soon be using your phone to pick up the kids, cook dinner, walk the dog, and dream sweet, peaceful dreams. Google introduced its “Wallet” mobile payments app this week, which represents another important step forward in journey towards total, joyful smartphoneification (it’s a term) of life. According to ABC News: In [...]
We’ve talked extensively about the growing importance of mobile-friendly websites here on the Masterlink Interactive blog. The idea is simple: Smartphone use is exploding across the world, and it’s only becoming more popular. Smartphone users surf the web in a much different manner than when using a computer, often while multi-tasking and in need of [...]
As the growth of the mobile device explodes with almost half of all Americans owning a Smartphone and 57% of those individuals using mobile devices as their primary source of internet access businesses have to consider this massive internet opportunity. This is great news for all of us out there that rely on our websites [...]
Imagine a currency backed by no government, bound by no national borders, never printed on paper or minted on nickel, legally ambiguous, and governed only by the faith and wisdom of the people who design and use it. The bitcoin is a new, all-digital currency that you’ll never put in your pocket. It’s cash for [...]
There’s no shame in being hesitant about jumping in head-first to the vast-and-growing ocean of social media marketing. After thousands of years of basic stability, social networks have changed the very nature of geography itself in just the span of a decade. Take a deep breath. We’re all still figuring out what these new realities [...]
Nearly $6.2 trillion is spent by American consumers each year, and Google is making it easier than ever for us to do it. How much of that will be spent at your business? The search behemoth launched Google Wallet this week — an extraordinary app that uses near-field-communication (NFC) technology, which lets customers make contact-less [...]
Local search (the use of search engines to find local businesses) is changing the world—and it’s doing it just about as fast as we can keep up. Think about the all the different local search and social media applications that have taken off in just the past couple years: Twitter, which now seems ubiquitous (and [...]
Let’s say you own an outsider art gallery in Dallas. Someone looking to learn about the genre would then quite obviously search for “outsider art gallery in Dallas” and get a bunch of results. But these days, search results don’t just include relevant, high-ranking websites. That same search will also bring up a Google map [...]
Mobile web is a way of life, and even if you’re business is still thriving from within the same local shop on the same street corner where you’ve been operating for decades, showing up in all the major sites used by web surfers to find local businesses is critical. In other words, even if you [...]
Millions more people bought smartphones last year. Millions more dollars worth of 3G infrastructure was built. In fact, as we mentioned a month ago here on the Masterlink blog, nearly half a billion smart phones are expected to be sold worldwide in 2011. And in 2012, smartphones are expected to steamroll past computers as the [...]
